Source: Alex Ivashenko, Unsplash

We’ve been idealizing entrepreneur-as-a-hero stories for many years now. Toby Thomas, CEO of EnSite Solutions explains this phenomenon with an analogy of a warrior riding a lion. People seeing her think “She’s riding a lion! She’s got her sh*t together, so brave…”, while the warrior thinks “How the hell did…

Rafael dos Santos

Rafael dos Santos is the CEO and co-founder of, editor-in-chief of High Profile Magazine and a Forbes business contributor.

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